Supermetrics Comentários e detalhes do produto
Supermetrics começou com uma ideia ousada: tornar o domínio de dados de marketing simples e acessível para empresas em todos os lugares. Supermetrics cresceu de um pequeno projeto para uma plataforma pioneira de inteligência de marketing, confiável para mais de 200 mil organizações em todo o mundo, incluindo marcas renomadas como Nestlé, Warner Bros e Dyson.
Do começo, Supermetrics foi impulsionado por uma missão de capacitar profissionais de marketing e analistas de dados com acesso e domínio de dados contínuos, não importa onde estejam em sua jornada. O que começou como uma solução para conectar dados de marketing evoluiu para uma plataforma fácil de usar que extrai e consolida dados de mais de 150 plataformas de marketing e vendas sem esforço, incluindo Google Analytics, Facebook Ads e HubSpot—em destinos preferidos.
À medida que o cenário de marketing continua a evoluir, o mesmo acontece Supermetrics. Nosso espírito pioneiro e dedicação à inovação nos renderam o reconhecimento como uma das 2 Melhores Empresas de Software da EMEA para 50 pela G2024. E não vamos parar por aí.
No coração do Supermetrics é um compromisso com a inovação, transparência e sucesso do cliente. Acreditamos no poder dos dados para contar histórias, resolver problemas e criar oportunidades. Nossa cultura reflete esses valores, promovendo um ambiente colaborativo onde os membros da equipe são encorajados a pensar criativamente e ultrapassar limites.
Olhando para o futuro, Supermetrics continuará a liderar a carga para análise de marketing. Com inovações futuras e uma presença global crescente, estamos dedicados a ajudar nossos clientes não apenas a ter sucesso, mas a se destacarem no competitivo mundo do marketing.
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| Capacidades |
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|---|---|
| Segmento |
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| FÁCIL DE USAR |
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| desenvolvimento | Nuvem/SaaS/baseado na Web, desktop Mac, desktop Windows, iPad móvel, iPhone móvel |
| Suporte | 24 horas por dia, 7 dias por semana (representante ao vivo), bate-papo, e-mail/Help Desk, perguntas frequentes/fórum, base de conhecimento, suporte por telefone |
| Formação | Documentação, vídeos, webinars |
| Idiomas | Inglês |
How easy the platforms is to use and work with.
The limitations of the system like the amount of connections
Connecting multiple data sources
I love the automation of supemetrics - it makes sharing reports and data quick and easy.
Sometimes the platform will break and become buggy - it may take a while to get this fixed and the customer support can sometimes be on the slower end.
Pulls multiple data sources into the one report
I love that you can pull all metrics together automatically and build then into Google Looker Studio. We report on organic and paid media, so having a system in place to easily pull metrics is so important to how I do reporting for my clients.
It's a little pricy to get all the features.
We need to provide marketing analytics for our clients on a consistent basis and we use Supermetrics to pull the data quickly and easily.
Getting the data I need into Google sheets
Need WhatConverts Connection :) Maybe better Ahrefs connection too.
Dashboard reporting
İt is east to implement and use. Also support team is always reachable.
İt is not for Türkish currency. So it is alittle bit expensive for most of Türkish customers
We spend too much time for reports. Sm solved this problem.
Very easy to use connectors available. Quick response from the support when we need. A lot of connectors :)
Sometimes problems requiring reconnecting sources. Loading time of certain statistics
Automate daily/monthly report that was done manualy before. Datavisualization: better to understand performances.
Supermetrics is very easy to navigate and you don't need to be a data wizard to use it. It links your ad platforms to Looker Studio reporting with the click of a button and is seamless and accurate.
The limitations on how many connections you can make based on your license.
Connecting non-Google products such as Meta, Pinterest and TikTok to our reporting dashboards to present campaign performance metrics all in one place for clients
everything can be automated and save time from pulling data from various platforms
custom events or conversions from Facebook cannot be downloaded.
saving time for pulling data
I love that supermetrics had so many connections available, so we can add the different sources to one report for the client to see the entire strategy and each channel of their campaign in one place. We utilize the the connectors constantly for all our clients reporting. It is also very easy to set up the different connectors.
The only downside is sometimes the connector quits pulling info, but it is usually an easy fix wit just reconnecting the data source.
Instead of having to peice together reporting from different platforms and softwares, we are able to creat campaign reporting in one central location with the different data source connections available.
Ease of use, number of guides and templates, helpful support staff. This is used for both weekly and monthly reports and is essential to our current reporting soluton. It was very easy to implement and build myself with just a rudimentary understanding of Looker Studio.
Nothing really comes to mind! I've found it to be excellent in general. Maybe some sort of introduction/onboarding for the back end of the platform.
We use Supermetrics to tie together the data sources from different platforms into an easy to review report that allows us to ensure we're on track and able to share a good overview with client.