---
title: Buffer vs Zoho Social
products:
- buffer
- zoho-social
updated_at: '2026-08-31T10:06:35Z'
---

# Buffer vs Zoho Social

Side-by-side comparison of Buffer and Zoho Social.

## Quick comparison

| Attribute | Buffer | Zoho Social |
| --- | --- | --- |
| Category | Social Media Management Software | Social Media Management Software |
| Rating | 4.3/5 (1002) | 4.6/5 (1872) |
| Starting price | Free plan | from $15.0 per month |
| Free plan | Yes | No |
| API | Yes | Yes |
| AI features | No | No |
| Open source | No | No |

## Shared features

- Analytics and Reporting
- Automated Posting
- Campaign Management
- Content Calendar
- Content Scheduling
- Customer Engagement
- Customizable Reports
- Engagement Tracking
- Image and Video Support
- Mobile App
- Multi-Account Management
- Performance Metrics
- Post Publishing
- Social Media Monitoring
- Team Collaboration

## Unique strengths

**Buffer:** Bulk Upload, Cross-Platform Publishing, Hashtag Tracking, RSS Feed Integration

**Zoho Social:** API Access, Ad Campaign Management, Social Listening, Target Audience Analysis, URL Shortener

## Buffer

> Streamline Your Social Media

- **Category:** Social Media Management Software
- **Vendor:** Buffer Inc.
- **Website:** https://buffer.com
- **Rating:** 4.3/5 (1002 reviews)
- **Capabilities:** API

Buffer is a social media management platform that lets users schedule, publish, and analyze their social media content. Buffer offers content planning and creation tools and delivers comprehensive social media analytics, while at the same time supporting team collaboration and ensuring better consistency and efficiency for users’ social media strategies.

**Pricing:**
- Free: Free
- Essentials: $6.0 per month
- Team: $12.0 per month
- Agency: $120.0 per month

**Reviewer segments:** Small Business 70.6%; Mid Market 22.7%; Enterprise 6.8%

**Deployment:** Mobile iPhone, Mobile Android, Cloud / SaaS / Web-Based, Mobile iPad

**Training:** Documentation

**Integrations (24):** Ai Writer, AppSumo, Brand24, Bubble, Castmagic, Contento, Deposit Photos, Divi (Elegant Themes), Insightly CRM, Intuit Mailchimp, MeisterTask, Predis.ai, Promo.com, Rytr, Sanity, Simplecast, Simplified, Sitecore Experience Manager, SocialBee, Social Snap, Typefully, WhitePress, WP Engine, Writesonic

**Vendor:** Buffer Inc. · San Francisco, California, United States · founded 2010

## Zoho Social

> Manage Social Media Effortlessly

- **Category:** Social Media Management Software
- **Vendor:** Zoho Corporation
- **Website:** https://www.zoho.com/social/
- **Rating:** 4.6/5 (1872 reviews)
- **Capabilities:** API

Zoho Social is a comprehensive social media management platform that helps businesses increase their online presence and reach their target audience. It offers a suite of tools for scheduling, publishing, and analyzing social media content as well as the ability to manage multiple social media platforms from a single dashboard, along with its robust analytics tools that provide insights into campaign performance and audience engagement. With features like auto-publishing, customizable reports, and team collaboration, Zoho Social is a great solution for businesses looking to streamline their social media marketing efforts.

**Pricing:**
- Standard: $15.0 per month
- Professional: $40.0 per month
- Premium: $65.0 per month
- Agency: $320.0 per month
- Agency Plus: $460.0 per year

**Reviewer segments:** Small Business 87.6%; Mid Market 9.9%; Enterprise 2.6%

**Deployment:** Mobile iPhone, Mobile Android, Cloud / SaaS / Web-Based, Mobile iPad

**Training:** Documentation

**Integrations (10):** Zoho Campaigns, Zoho Cliq, Zoho Creator, Zoho CRM, Zoho Desk, Zoho Forms, Zoho Marketing Automation, Zoho Meeting, Zoho Projects, Zoho Survey

**Vendor:** Zoho Corporation · Chennai, Tamil Nadu · founded 2000